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Task
Manager
by Jennifer Huber
Change is Good
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As
you look through the June issue, you’ll notice some changes.
We’ve changed the layout, added some color, and modified
some fonts. Rest assured though, the changes are cosmetic.
Our content is the same, just in a new package. We figured
it was time for, well, not quite a facelift, but something
more like a Botox injection. We’ve had pretty much the
same design since ’92, so we were ready for an update.
When
we talked about updating the look, we knew we didn’t want
anything radically different. We aren’t interested in
becoming a different magazine. We have a simple goal:
to provide quality editorial and advertising. So, we’ll
continue doing just that. You see, some changes are good!
It’s
funny to hear myself say that, because usually I say change
is bad. In fact, I’m the kind of person who cringes at
the thought of change. Last week, I went to a restaurant
only to discover that the chef had decided to ax my favorite
meal, which was the only reason I went there in the first
place. I showed up for Sunday brunch, but there’s no longer
a brunch menu. Now, besides the lunch menu, there’s just
one strange omelet special served with spicy fries and
cooked carrots and broccoli. Who eats ham-potato-asparagus
omelets with spicy fries? I was horribly disappointed,
and repulsed to boot.
Unfortunately,
the brunch debacle came on the heels of another upsetting
change. Last weekend, I also went to visit my parents,
who still live in the tiny Connecticut town where I grew
up. The town boasts three stoplights on Main Street, and
one more blinking yellow light on another busy street.
Those of us who grew up there know the roads like the
backs of our hands. Most of the houses in the center of
town are Colonials, and there are more antiques dealers
than any other kind of proprietor. It’s the kind of place
where nothing changes, everything is quaint, and people
like it that way. That was, until hoards of "urban
sprawlers" started gobbling up all of the open space
in the name of cookie-cutter cul-de-sacs. Now, the roads
are clogged with their behemoth SUVs and the fields are
lined with their nearly identical gigantic homes. These
are the people who favor anything larger—super-size it
all, they say.
On
the roads, the only thing we used to deal with were the
New Yorkers who drive up on weekends to go antiquing.
But with the steep rise in numbers of drivers, new stop
signs have popped up without notice. I had to slam on
the brakes to heed one of those new stop signs; at that
point, I looked around and realized I didn’t recognize
the area anymore. It was disconcerting to say the least.
Sure, there are the pressing issues of inadequate water
and sewer lines to handle the developments, and over-crowded
classrooms bursting at the seams with new kids. But, it’s
the little things that can drive a person insane, right?
On
the other hand, sometimes it’s the little things that
make all the difference the other direction, too. Despite
my animosity toward change, I’ve been rooting for the
updates you see in this issue, and I’m happy with the
results of our little Botox treatment. Feel free to drop
me an e-mail to let me know what you think.

jennifer.huber@circuitcellar.com
Published: June 2003